MISG Proceedings
MISG Proceeding
Volume 5, Pages 1-111
2018 MISG Conference on “MULTIDISCIPLINARY INNOVATION FOR SUSTAINABILITY AND GROWTH” (MISG 2018)
June 25-26, 2018 Kuala Lumpur, Malaysia
Edited by Dr. Ahmed Saddam
pp. 1-127 (2014)
2014 MISG Conference on “MULTIDISCIPLINARY INNOVATION FOR SUSTAINABILITY AND GROWTH”
(MISG 2014)
pp. 1-250 (2015)
2015 MISG Conference on “MULTIDISCIPLINARY INNOVATION FOR SUSTAINABILITY AND GROWTH”
(MISG 2015)
pp. 1-100 (2016)
2016 MISG Conference on “MULTIDISCIPLINARY INNOVATION FOR SUSTAINABILITY AND GROWTH”
(MISG 2016)
pp. 1-95 (2017)
2017 MISG Conference on “MULTIDISCIPLINARY INNOVATION FOR SUSTAINABILITY AND GROWTH”
(MISG 2017)
pp. 1-111 (2018)
2018 MISG Conference on “MULTIDISCIPLINARY INNOVATION FOR SUSTAINABILITY AND GROWTH”
(MISG 2018)
Track: Business Management & Economic Studies
A Study on the Work-Life Balance of the Employees in the Banking Sector of Mauritius
Pages 1-8
Ashley Keshwar Seebaluck, Viraiyan Teeroovengadum, Lomendra Vencataya, Komul Diya Beeputh
Abstract
The Effect of Consumer Ethnocentrism on the Purchase Intention of Local Beer in Mauritius
Pages 9-21
Mridula Gungaphul, Priya L. Veerasawmy
Abstract
Assessing the Receptiveness of Industrial Design Students to Business Programs: A Framework for Reinforcement and Implementation
Pages 22-27
Jayson E. Lannu
Abstract
Optimization of Shelf Space Allocation Problem in Product Display Shelf with Genetic Algorithm
Pages 28-38
Natalia, Christine, Silalahi, Agustinus, Dondha, Bunga Isty Rumondang
Abstract
Track: Social Sciences and Humanities
Small Talks of Javanese Female Students: A Cultural-Based Gender Phatic Speech Act of Modern Women for Social Networking
Pages 39-48
Yuli Widiana, Sumarlam, Sri Marmanto, Dwi Purnanto
Abstract
Study on the Relationship between Audience Cognition and Dance Creation from the Perspective of Reception Aesthetics: Taking Nanyin Eurythmics as an Example
Pages 49-56
Yuan Zhang
Abstract
As a way of activity in human social life, dance includes creation activity and acceptance activity of the works in the society. The intermediary of dance returning to the society is dance acceptance. This study adopts an empirical research method and obtains data by literature collection, questionnaire, in-depth interview and video analysis. In a qualitative method, audiences are studied from the perspective of reception aesthetics to explore the relationship between audiences and creation in dance activity. This paper holds that the meaning and value of dance works are created by dance creators and audiences. Quantitative analysis is based on the data of Nanyin Eurythmics as a case by independent-sample T test, variance analysis and multiple regressions, correspondingly demonstrating and echoing the topics of qualitative research. Thus, the differences between the cognitive results of the audiences under in-depth interviews and the universal conclusions are checked. From this study, the following conclusions can be made. (1) There are significant differences in “cognition” of Nanyin Eurythmics audiences’ assessment elements on the overall comments of the work, which reflect the audiences’ acceptance and recognition of the work. (2) “Horizon of expectation” makes the audiences have different cognition. Creators should create works beyond the audiences’ “horizon of expectation” so as to promote the creation and aesthetic horizon in the era in the interpenetration and blending of the works and the audiences. (3) Taking audience aesthetics as an aesthetic thought in an empirical study, we should emphasize the status of audiences in the construction of dance activity when constructing the research framework of dance activity, which provides new ideas for the research of dance disciplines.
How Well the Upper-Middle and High-Income-Countries of the Muslim World Perform on Environmental Issues? A Comparative Analysis using Environmental Performance Index
Pages 57-64
Roslina Ismail
Abstract
The Muslim world shares a common commitment towards the core principles of the Organization of Islamic Cooperation. However, do they share commitments towards protecting the environment in their environmental practice? This paper presents a comparative analysis of environmental practices among the upper-middle and high-income economies of the Muslim world using the Environmental Performance Index (EPI) data provided by the Yale University between 2006 and 2018. The analysis aims to identify the ranks and trends on how well the upper middle and high-income economies of the Muslim world perform on high-priority environmental issues in two broad policy areas: protection of human health from environmental harm and protection of ecosystems. This paper found that the EPI rank reveals the upper middle and high-income economies of the Muslim world are assigned to the roles of a laggard in environmental performance. The intermediate scores on the EPI are indicative of the moderate trend in sustainability efforts on the national and international environmental issues, which comes under tension from economic development. Good monitoring and evaluation of the environmental foreign policy emerge as the necessary cause required to keep in place these diverse dimensions of sustainability.
Islamic Radicalisation in the Maldives: An Analysis of the Role of Religious Networks and Proliferation of Different Religious Narratives
Pages 65-72
Aishath Shama
Abstract
The Maldives is experiencing a rise in non-violent and violent forms of Islamic radicalization as well as the task of dealing with returning Jihadists. Despite paucity of existing literature on the subject and the sensitivity of the subject at the national level, this study attempts to explore the role of religious NGOs and proliferation of different religious narratives in creating an enabling environment for the penetration of radical interpretations of Islam. Thus this study uses a simple qualitative research method to analyze how these factors contribute to radicalization of vulnerable individuals in the Maldives. The findings of the study reveals that in the context of the Maldives, fragmentation of religious narratives, lack of balancing counter-arguments against radical ideologies, lack of monitoring of content with extreme views and relevant action against local religious networks disseminating such views creates an enabling environment for religious radical ideologies to flourish.
A Solution for Uncertainty Honorary Staff Legal Status
Pages 73-80
Charlyna S. Purba
Abstract
The purpose of the study was to give the honorary staff legal status analysis which had been ommitted by the 5th Indonesian Law of 2014 on Civil State Apparatus establishment. The type of the research is dogmatic legal research. Phase of research is exploratory research through unstructured method and then hypothesis building. Data were collected by qualitative. The purpose of the study is to explore a sollution for uncertainty honorary staff legal status. The study found that a honorary staff legal status was not stated by the 5th Indonesian Law of 2014 regarding Civil State Apparatus. The scope of the research is Indonesia Law related to honorary staff legal status. This study gave a recommendation in order to provide a strong legal certainty for honorary staff. It could be done by the 5th Indonesian Law of 2014 regarding Civil State Apparatus revision. It could be started by Article 6 which had to mention clearly that honorary staff is also one of goverment employees without going through the 11th Indonesian Government Regulation of 2017 on Civil Servants Management as an appointment procedure. All the selection processes are based on the 5th Indonesian Law of 2014 regarding Civil State Apparatus. In addition, a provision about the prohibition must be stated that any government agencies/institutions are prohibited to recruit any employee without any recommendation from central government. Everyone who is breaking the law will be punished by administrative sanction, i.e. deprived of his job as a civil servant.
Vertical Integration for Smart Manufacturing—The Dynamic Capability Perspective
Pages 81-89
Cheng Mei Tung
Abstract
Industry 4.0 or smart manufacturing uses digitalization to change manufacturing methods. However, there is little empirical research into the benefits of smart manufacturing, though some studies point out that latecomers will lose competitiveness. This research uses a case study to explore how an aerospace company implemented smart manufacturing in practice. The company uses emerging technology to build up the smart manufacturing process and vertical integration. In its vertical integration, the company uses sensors to collect the manufacturing data for analysis. The results can be displayed on a mobile system immediately for managers and operators controlling the manufacturing process and productivity. The company faced challenges in launching its vertical integration in smart manufacturing, including operators’ information communication technology (ICT) skills and knowledge, linking the ICT systems of new and old facilities, and big data analysis capabilities.
Business Acumen and Entrepreneurial Orientation, an Essential Trait for Academic Leaders in Private Higher Education Institutions in Malaysia
Pages 90-98
Shanker A/L Sathivellu, Ridzuan Masri, Lawrence Arokiasamy
Abstract
The main driving force and performance measure for public universities is to fulfil the national education agenda, on the contrary the Private Higher Education Institution (PHEI)‟s driving force is anchored on fulfilling the shareholders‟ aspiration and achieving the projected targets and financial performance. The Ministry of Higher Education (MOHE) is mandated to transform Malaysia into a regional education hub for education and subsequently as a globally attraction (MOHE, 2007). This is a strategic feat that requires planning and timeline management involving elements of excellent managerial control, innovation, ideation and the entrepreneurial orientation for the education industry (MOHE, 2007). In all these processes, business acumen and entrepreneurial orientation challenges the academic leaders‟ ability to grasp and transform the decisions involving a sequence of problem statements or body of knowledge into implementable outcomes (Oke, Prajogo & Jayaram. 2013). The main purpose of this research is to establish the importance of business acumen and entrepreneurial orientation with managerial control being the moderating effect in relation to the successful conduct of higher education in Malaysia. Key Academic leaders being at the forefront must continuously build leadership capabilities while maintaining the focus on long term goal achievement.
Track: Engineering and Technology
The Influence of User‟s Pattern through Workplace Culture
Pages 99-104
Karuna Kleubmongkol
Abstract
Working culture is normally very unique in each organization. It depends on many factors such as organization principles, management policies, nature of business and also working environment. This should be taken into account when the designers design a workplace in order to meet the ultimate goal of a workplace itself as well as to enhance the character and image of each organization. Environmental design, especially interior design, basically plays a major role to support or encourage certain behavior and also working culture by unconsciously influencing the „user-user‟ and „user-environment‟ interactions. The research aims to investigate the behavior of users, which is greatly influenced by workplace. Interview and observation show that traditional office environment can create and encourage users to work creatively. Many users realize that many creative ideas and good conversations have occurred when they accidentally meet, for example, in the elevators, pantry, and walkway. The issues based on „accidental meeting‟ are kept in their mind, digested and later become critically considered in the official meeting. Pattern analysis was used to understand the users in order to create design identity and provide more opportunities in their environment. User unmet-needs were systematically classified. Cultural-based design plays an important role in providing more chances of creating conversation naturally. The design elements make users stop and then have a small conversation that is strongly recommended. „Just-in-time‟ small comfortable set of furniture should be provided along the walkway in case the users need to continue or finish their valuable conversation. The workstation is comfortable enough for people to stop by and have some short conversation while standing. The key elements are not necessary to be so comfortable but they need to have sense of welcoming and inviting the users who stop by.
Modelling the Powertrain Configuration of Electric Vehicle for Reducing Energy Consumption
Pages 105-111
Mayank Srivastava, Debraj Bhattacharjee, Manish Chandra, Pranab K Dan
Abstract
This research aims to model the powertrain of an electric vehicle by optimising its components in order to minimize the energy consumption in a particular driving cycle. A typical electric vehicle powertrain consists of an electric motor, gearbox and the electric storage battery as power source, besides auxiliary components. Gear ratios, motor power rating and electric storage battery capacity are considered as parameter values for configuration optimisation of powertrain for reduced energy consumption. The mathematical expression, derived, for energy requirement in the driving cycle is used as the objective function for the optimisation problem and is solved with particle swarm optimization, an evolutionary optimization technique. The result shows a significant reduction in energy consumption, for an example case of powertrain with configuration values, retrieved from literature.