ICMRP Proceedings
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ICMRP Proceeding
Volume 6, Pages 1-73
2018 ICMRP Conference on “INNOVATION CHALLENGES IN MULTIDISCIPLINARY RESEARCH & PRACTICE” (ICMRP 2018)
December 15-16, 2018 Singapore
Edited by Dr. Ahmed Saddam
Volume 1
pp. 1-197 (2013)
2013 ICMPR Conference on “INNOVATION CHALLENGES IN MULTIDISCIPLINARY RESEARCH & PRACTICE” (ICMRP 2013)
pp. 1-197 (2013)
2013 ICMPR Conference on “INNOVATION CHALLENGES IN MULTIDISCIPLINARY RESEARCH & PRACTICE” (ICMRP 2013)
Volume 2
pp. 1-239 (2014)
2014 ICMPR Conference on “INNOVATION CHALLENGES IN MULTIDISCIPLINARY RESEARCH & PRACTICE” (ICMRP 2014)
pp. 1-239 (2014)
2014 ICMPR Conference on “INNOVATION CHALLENGES IN MULTIDISCIPLINARY RESEARCH & PRACTICE” (ICMRP 2014)
Volume 3
pp. 1-225 (2015)
2015 ICMRP Conference on “INNOVATION CHALLENGES IN MULTIDISCIPLINARY RESEARCH & PRACTICE” (ICMRP 2015)
pp. 1-225 (2015)
2015 ICMRP Conference on “INNOVATION CHALLENGES IN MULTIDISCIPLINARY RESEARCH & PRACTICE” (ICMRP 2015)
Volume 4
pp. 1-127 (2016)
2016 ICMRP Conference on “INNOVATION CHALLENGES IN MULTIDISCIPLINARY RESEARCH & PRACTICE” (ICMRP 2016)
pp. 1-127 (2016)
2016 ICMRP Conference on “INNOVATION CHALLENGES IN MULTIDISCIPLINARY RESEARCH & PRACTICE” (ICMRP 2016)
Volume 5
pp. 1-103 (2017)
2017 ICMRP Conference on “INNOVATION CHALLENGES IN MULTIDISCIPLINARY RESEARCH & PRACTICE” (ICMRP 2017)
pp. 1-103 (2017)
2017 ICMRP Conference on “INNOVATION CHALLENGES IN MULTIDISCIPLINARY RESEARCH & PRACTICE” (ICMRP 2017)
Volume 6
pp. 1-73 (2018)
2018 ICMRP Conference on “INNOVATION CHALLENGES IN MULTIDISCIPLINARY RESEARCH & PRACTICE” (ICMRP 20188)
pp. 1-73 (2018)
2018 ICMRP Conference on “INNOVATION CHALLENGES IN MULTIDISCIPLINARY RESEARCH & PRACTICE” (ICMRP 20188)
Track: Business Management & Economic Studies
Does the Par Value of Share Influence the Success of Ipos?
Pages 1-12
Tadeusz Dudycz
Abstract
This paper examines the impact of the par value concept on the success of new issues during initial public offering (IPO) and the subsequent efficiency of companies. The study is based on a sample of IPO firms which went public on the Warsaw Stock Exchange from 1998 to 2013. The paper shows that the concept of par value – which was invented to protect buyers and lenders against shares being issued without corresponding existing assets – interacts with investor behaviour and can be used to improve the success of a share issue. The paper also shows that this concept does not affect the profitability of companies after IPO.
Track: Social Sciences and Humanities
Significance of Political Advertisements in Indian Society (A Critical Analysis on „Swachh Bharat Mission‟)
Pages 13-19
Ms Ananya Singh, Dr Pooja Jain
Abstract
Advertising in India has created an incredible awareness among the people in the past decade growing in to big industry. Amongst the cluster of advertising and its different forms, increase in usage of political advertising has become a global phenomenon. Political campaign planning is the theater of confrontation among different manner of administrating power that influences the life of the people. Many consider it a far more intrusive than routine commercial advertising. Ever since the inception advertising there has been a dramatic change in the designing and promotional strategy of the campaigns. The internet is a sphere that involves virtually all levels of the political communications. Social media has caused major changes and has become useful resource often used by the politicians in order to strengthen their visibility and develop an informal identity and a relationship with the citizens. In recent years right type of political advertising that can hit the chords of the consumers has become an integral component of the election parties and many consider it far more intrusive than routine commercial advertising. Indian Prime Minister Shri Narendra Modi has been framed as a forward looking politician whose Swachh Bharat Mission initiative has become a wonderful example in provoking and reforming clean healthy habits of the Indian society. The SBM campaign was launched in 2014 with clear objectives to create awareness about sanitation, to bring behavioral changes amongst the people, to improve and educate people about the issues of open defecation of and to aware them about health and environmental consequences. Since India is on the track on becoming an economically and technologically empowered nation, the launch of SBM mission and many more powerful political campaigns has revamped picture of India as a socially empowered nation. Hence my study on Indian political advertising will justify its strong impact on the society.
An Investigation of Inbound International Students’ WeChat Usage and Educational Value in China
Pages 20-32
Mohammad Alauddin, Xuhui Wang
Abstract
Although increasing number of international students are moving toward China every year, China has become an educational hub for international students. Research on these students’ domestic social media use is under evaluated. This study aims to examine WeChat usage behavior of inbound international students in China and to understand its educational value to international students during their academic life in China. A self-administered web-based survey questionnaire was distributed to inbound international students utilizing a convenience sampling method through e-mail, WeChat contacts list, and groups. In the survey, respondents were also requested to forward the link to their friends. Sample lists were collected from international offices of three universities of Dalian city in China. In total, the 546 valid respondents (male 446, female 100) from 39 countries participated in the survey. Age range from 18 to 39 years old. The study findings reveal that among all internal social media tools WeChat is the first choice for all international students in China. The study figures out that WeChat payment services, free mobile calling, built-in text translating facility, multi-modal chatting are four main attractive features to students. This study also explores that WeChat has significant potential in academic settings. The majority of international students welcomed WeChat use in teaching & learning purposes to extend the classroom education and heartily agreed with WeChat technological and pedagogical affordance. This study concludes by discussing international students’ WeChat usage purpose with its implication in enhancing educational value and suggestions for future studies.
Analysis and Discussion of the Ig-Nobel Prize
Pages 31-37
Ikuo Kitagaki, Keizo Nagaoka, Atsushi Hikita
Abstract
The Ig Nobel Prizes are selected and given to the winners based on the criterion of ”Research that makes people LAUGH and then THINK”. It naturally includes the unexpected or fantastic research. This material conducts the statistical analysis and qualitative analysis of the research. As the consideration, it refers to the feature of the Japanese researches. As the statistical analysis, first, we survey how much the relevant research materials are registered to the academic database SCOPUS. We obtained that the registration rate gets bigger along with the year since 1991 when the Prize started. Second, we survey how many researches of a country were awarded. In the survey, we selected the three field of physics, chemistry and medicine/physiology as same as the scientific field of the authentic Novel Prize. We allocated each five years beginning in 1991 to a section then got the average over the three fields for each section. Then we obtained that the USA got the biggest proportion for the 1st thru. 4th section and Japan got the biggest proportion for the 5th section which means 2011 thru. 2015. As the qualitative analysis, we survey how unexpected the awarded researches are. Then we obtained that there are seven types in those researches; sex organ or excretion relations, dangerous relations, and so forth. Lastly, we conduct the consideration on Japanese features. We obtained the features; Japanese winners tend to regard scientific approach, regard original unexpectedness which supposed to be an emotion inductive to laughing instead of regarding the laugh itself and so forth.
Digital Ooh Advertising in Indian Public Spaces
Pages 38-43
Mathew Sherin, Ozarkar Anantkumar
Abstract
India is a developing nation with advancements in almost all sectors of education, economy, health, IT and especially the ever changing advertising industry. It is growing at a rapid pace and is consistently expanding with new media technology in the market for effective communication with target audience. Out of Home (OOH) advertising has aroused as an innovative and popular medium of communication to mass audience in last few decades. The traditional OOH media such as hoarding and posters has now given way to the new LED Display advertisements or Digital out of Home (DOOH) which are emerging as a fast growing medium in public spaces. This media is still new in Indian environment with a combination of content and display, altogether aims to enhance viewers experience. The study will be contributing based on the results that how digital LED ads in public spaces in India can improve society’s awareness and acceptance of a brand with the objective to find out at how much extent this medium has been used by the government for public welfare and by the brands or other organisations for achieving their targets. It will also find out whether this medium is acceptable by public or not as reliable and effective source of information based on the literacy rates, demographic segmentation and consumer psychology. The research is carried out in Jaipur city of Rajasthan through questionnaire and sample group test. The limitations of the study is that Digital OOH media is not cost effective and is certainly a huge challenge for the Indian advertisers to make it successful and widely acceptable in India where power supply is always a matter of concern. My hypothetical conclusion will try to figure out the justifiable reasons for accepting this media curbing the fact that if the advertiser takes the risk of using this media, it might cause visual pollution to the Indian public and may lead to some serious mishappenings.
Track: Health and Medicine Studies
Strengthening the Intentions and Actions of the Mother in Preparing Vegetables and Fruit Menus through the Emotional Demonstration Method
Pages 44-53
Suriah, Indra Fajarwati, Muhammad Rachmat, Andi Imam Arundhana
Abstract
The main subject in providing a menu of vegetables and fruit in the family is the mother. Therefore, an intervention program is needed in the form of an educational method about the benefits and provision of vegetables and fruits at the household level, which can arouse the emotions, and memories of the mother. This study aims to implement the emotional demonstration education method in providing reinforcement of mother’s intentions and actions in providing a menu of vegetables and fruit for the family. The research method used quasi experiment with The nonequivalent control group design. The target population is 649 people, with a sample of 90 housewives (divided into 2 groups; 45 interventions and 45 controls) in two villages. Pre-post-test measurements were carried out to obtain the strengthening of intention and action aspects in providing vegetables and fruits at the household level. The results showed that there was an increase in the intention of housewives in the intervention group by 6.8 points at the value of p = 0.003, while in the control group, the opposite occurred in the form of a decrease in the score of 6.8 (p = 0.229). In addition, there was also an increase in the percentage of housewives who had good actions after the intervention in the two groups, but the number of percentage increases in the intervention group was much greater at 82.3% (p = 0.000) compared to the control group which was only 2.3% (p = 1.000). It was concluded that the intervention using the emotional demonstration method could strengthen the intention and improve the mother’s actions in providing a menu of vegetables and fruit for her family. It is recommended that relevant parties such as the health office, health center, and government at the village level be able to collaborate in promoting educational efforts about the importance of providing a menu of vegetables and fruits with the main goal of mothers using the emotional demonstration method integrated into the community movement program to eat fruits and vegetables.
Bodyweight and Body Length of Foetus in Endothelial Dysfunction Model Pregnant Mus musculus as Preeclampsia Induction Which Was Given Mild Regular Exercise
Pages 54-59
Noor, Meitria Syahadatina, Santoso, Budi, Triawanti, Widjiati
Abstract
Preeclampsia is condition with high diastol blood pressure ≥ 90 mmHg and proteinuria in ≥ 20 weeks of gestation. Preeclampsia was the second cause of maternal mortality in Indonesia. Preeclampsia is signed by endothelial dysfunction. Prevention of preeclampsia had not been developed yet. Exercise is activity which can induce endogen anti inflammation and antioxidant. So, it can be used to prevent the same process in preeclampsia. The goal of this research was analyzing the difference of bodyweight and body length in endothelial dysfunction pregnant Mus musculus which was given mild regular exercise and whithout exercise. This research used experimental with post test only with control group design, consited of 2 steps. Step 1 to know the dose of anti QA2, and step 2 to know the effect of mild regular exercise to bodyweight and length of foetus. Step 2 consisted of 4 groups (K1 for normal pregnant, K2 for endothelial dysfunction model pregnant, K3 for endothelial dysfunction model pregnant with mild regular exercise since early pregnant, K4 for endothelial dysfunction model pregnant with mild regular exercise since 1 week before pregnant). The number of Mus musculus were 6/group based on Federer formula. Determination of anti QA2 dose to induce endothelial dysfunction was done by using some doses and examining vasoconstriction of vessel in uterus by HE examanation. The dose that caused optimal vasoconstriction was 50 ng. The result was there was no significant differences of bodyweight and body length in endothelial dysfunction pregnant Mus musculus as preeclampsia induction which was given mild regular exercise and whithout exercise.
360-degree VR Education Contents for Nursing Skill
Pages 60-64
Jungha Park, Yunbok Lee. YeonJa Kim
Abstract
The background of Virtual Reality(VR) is increasing attention due to the interest in world wide education markets and the rapid growth of the internet technology. Content for HMD devices with educational purposes has been developed in many studies by virtue of positive educational effects. In this study, we aim to develop and evaluate 360 VR contents for nursing skill by using Samsung Gear which is one of familiar VR devices in Korea. With VR, the user is immersed more easily. 360 VR contents for nursing skill were divided into two parts: Intravenous injection(IV) and Basic Cardiopulmonary Resuscitation(CPR). It was developed based on Successive Approximation model(SAM). The running time of the contents was 5 ~ 8 minutes. It was developed from June 11, to November 10, 2018. In result, a total of 25 nursing students and 7 career break nurses in Busan were recruited as users of the 360 VR. The presense evaluation of the nursing students was an average of 4.75out of 5 points. The students’ learning satisfaction, intuitiveness, and educational content evaluation were recorded 4.49, 4, 4.44 out of 5 points. The presense evaluation of the career break nurses was an average of 4.43out of 5 points. The students’ learning satisfaction, intuitiveness, and educational content evaluation were recorded 4.4, 3.76, 4.39 out of 5 points.
The development of other 360 VR educational contents to experience practical nursing skills is recommended.
The development of other 360 VR educational contents to experience practical nursing skills is recommended.
Evaluation of Parasite Number and Bodyweight in Mus musculus which was Infected by Plasmodium Berghei
Pages 65-68
Istiana, Noor, Meitria Syahadatina
Abstract
Malaria is infection disease because of Plasmodium Sp. and it is spread by Anopheles mosquito. Anopheles lives and breed in the field, forest, and river/beach. People who can be suffered from malaria are about 41% in the world. One of development of malaria research can be done in animal model. This research’s goal was making animal model of malaria infection with analyzing the differences of parasite number and bodyweight of Mus musculus in day 0 untill day 4 of infection. Research method was experimental using post test only with control group design and time series. Number of Mus musculus was 18/group. Infection of P. berghei was injected intraperitoneal in Mus musculus, it was called day 0. The dose was 107 of paracite in 0,2 ml of blood. Evaluation of parasite number and bodyweight of control group and infection group were done every day since day 0 untill day 4. Examanation of paracite used thick and thin blood smear. Bodyweight of Mus musculus was examined by digital scale. The results were significant differences of parasite number and bodyweight of control group and infection group in Mus musculus among day 0, 1, 2, 3 and 4. The conclussion was P. berghei infection could be used to induce malaria infection in Mus musculus.
Stay Home Management on Improving Health Status of Children Tubercolusis Patients in Banjarbaru City
Pages 69-73
Lenie Marlinae, Laily Khairiyati, Tien Zubaidah, Husaini, Nida Ulfah
Abstract
Tuberculosis (TB) in the world continues to increase, Indonesia ranks 4th after India (2.0 million-2.5 million), China (0.9 million – 1.1 million), South Africa (0.40 million – 0.6 million) and Indonesia at 0.4 million – 0.5 million cases, 155-222 cases / 100,000 population / year (WHO, 2012). The prevalence of childhood TB in Indonesia in 2011 was reported to be 8.8% of the total TB cases and 2-16% at the provincial level (WHO, 2012). Child TB case data from Public Health Office is 8.8% of 3,153 cases, the incidence of TB in South Kalimantan Province is 241 cases/year. Data on child TB in South Kalimantan Province from 2009-2011 found as many as 28 cases with AFB + age 0-14 years. In 2014 and 2015, the proportion of pediatric TB patients found in Banjarbaru City was 10.84% and 8.5% compared to all TB patients. Housing Health is a matter that must be considered to reduce the risk of TB cases in children because it involves the characteristics of the conditions of the home environment that affect the degree of public health. This study was an intervention study with a cross sectional approach. The study population was children with TB who were recorded and reported to the TB program responsible/executor of the Banjarbaru City Health Office. The sample of this study were all children with TB in the Health care in the Banjarbaru City area in January – December 2018.